An Interrogation or a Service

Now I had to ask myself this question on a recent visit to a financial Institution.. "Is this an interrogation or a service"

The security guard kept going on to a customer..

• How did you find out about us
• Who led you hear
• Why did you come here

He had to answer all these questions before being booked in with a chat to a financial adviser

In the background, a member of staff kept screaming at the security man (Don't Forget to let me know when my customer comes in oh!)

It's really sad to see the inept behavior of staff working in supposedly big brands in the Industry , a far cry from the Image being displayed through advertising and marketing channels

A good way to checkmate this will be to have exit interviews carried out by independent and outsourced customer service agents where walk in customers are asked about how they would rate the services received from the service provider

Needless to say , the interrogated prospective client felt downright embarrassed and that is another word of mouth rating the Institution an E for Embarrassing and not Effort!